Manor Royal BID Leads the Way
Getting lost when navigating around Manor Royal Business District should be a thing of the past thanks to the completion of an iconic £270,000 wayfinding project delivered by the Manor Royal BID and its partners.
Following a complex planning process, 136 new signs have been erected around the business district, making it more welcoming for both vehicle users and pedestrians.
The modern signs include monoliths at the key entrance ways, vertical road markers, pedestrian map boards and contemporary colour-coded street name signs. Distinctive lamp-post banners have also been placed along the main avenues.
The work resulted from a detailed Wayfinding Strategy, commissioned by the BID in 2014, in response to a need to improve the business district's signage.
The signage strategy and design was produced by wayfinding consultants DesignJD. Installation has been undertaken during the past six weeks and has involved Manor Royal based companies Fast Signs and Signs Express, alongside West Sussex based SSE Enterprise and Model.
In addition to the £90,000 funding from the BID Levy paid by Manor Royal companies, a further £150,000 was contributed by West Sussex County Council and £30,000 by Crawley Borough Council.
Steve Sawyer, Executive Director of the Manor Royal BID said: "The Manor Royal BID is now into its fourth year during which time a number of significant improvements have been delivered.
"Our aim has been to create a suite of iconic yet functional signs as part of our overall visual identity for Manor Royal Business District.
"This landmark project is one of the highlights of our achievements to date."
West Sussex County Council's Leader, Louise Goldsmith, added: "West Sussex County Council is fully committed to being a champion for the diverse and highly productive West Sussex economy.
"Manor Royal Business District is a vital source of jobs and wealth both for Crawley and the wider area. Our support of this project, and the Manor Royal BID, is a clear demonstration of our commitment."
Councillor Peter Smith, Cabinet member for Planning and Economic Development, said: "We have long recognised the importance of the Manor Royal Business District for the significant contribution it makes to the local economy.
"The introduction of new signage and wayfinding is part of a shared effort to make sure the Business District is well-branded and easy to navigate. We are pleased to have worked alongside the Manor Royal BID to achieve this."